Author Archives: Scott Daves

Getting Reviews (Propertly) For Your Local Business

Written by Tactix Marketing If you own a local business, then you know that reviews on sites like Yelp, Google, Angie’s List, etc., can make or break your business. For many businesses, especially those in the food service industry, reviews are nothing new. But in recent years, the idea of providing public reviews for businesses […]

Realtors And The Importance Of SEO

Okay, so I was running through some of my usual news sites on SEO just to see who was spewing what and I ran across an article over at about how Realtors haven’t been able to make hay with SEO and use it as a source of leads. What’s more surprising from this article […]

Penguin 3.0 – The Ongoing Saga

Last week Google began the rollout of their Penguin 3.0 update. As is typical when these large update hit, you end up with a select few running an screaming for the hills and this time was no different. On the morning of Saturday Oct 18, I and individuals on my team were already seeing the […]

Customer Leads

New Customers Are Looking For You

Based on a recent report from Fleishman-Hillard, 89% of consumers are using search engines like Google, Bing, and Yahoo to find information regarding a product, service, or a business before making a purchase. This number is actually staggering. I’ve seen numbers floated in the past that showed it a bit over 50%, but 89% is […]


Recovering from the Panda

Now that we’re almost a month past Google’s Panda 4.0 update, folks are posting fast a furious about how to recover sites that were affected. Well, if you listen to Google (particularly Matt Cutts of Google), and we’re going to assume for a moment that we believe what they’re telling up, then the Panda 4.0 […]